What's Due? - A Look at the rest of the Fall Semester

Due on November 14th, 2012

• Blog Post #6
• 2 Tweets

Due on November 21st, 2012:

• Nothing! Happy Thanksgiving!
• No Class - Thanksgiving Break for all Walsh Students

Due on November 28th, 2012:

• Blog Post #7 and 2 Tweets

Due on December 5th, 2012:

• EXAM on Socialnomics
• Personal Branding Projects are due!
• Please read your PBP rubric to learn how to submit your project to me for grading

Due on December 12th, 2012:

• Team Presentations

What's Due?

DUE ON OCTOBER 31ST, 2012

• Blog post #4
• Tweet 2x

DUE ON NOVEMBER 7TH, 2012

• Blog post #5
• Tweet 2x
• Company Case Study Presentations (PPT)

I will be doing all of my grading this weekend. You will be receiving an email from me with your current event grade, blog post 1-5 grades, as well as additional feedback for your blogs so that you can continue to tweak the design, look and feel of it. You might even want to check Twitter for some exam hints too! ;-)

Please let me know if you have any questions or concerns by giving me a call on my cell or sending me a tweet.

Thanks! Happy Halloween!!!

~Lauren

Class Blogs & Twitter Handles

Hello Everyone!
Below is a list of each student's blog and twitter handle, Please be sure to tweet and comment with each other! :-)

Acuna, Richard - http://BeastModeTraining.blogspot.com - @BeastModeTrain
Albanna, Sura - http://automotivecastle.blogspot.com/ - @AutomotivCastle
Breckner, Adam - http://recyclemichigan.blogspot.com - @greenermichigan
Brown, Andrea - http://dapperdrinks.blogspot.com - @DapperDrinks
Buchman, Nichole - http://nickiinthecity.blogspot.com/ - @NickiInTheCity
Gorski, Kayla - http://orderlyorganized.blogspot.com/ - @orderlyorganize
Hoffman, Joseph - http://hearthisnowedm.blogspot.com/ - @hearthisnowedm
Kay, James - http://neobritemusic.blogspot.com/ - @neobrite
Kedzierski, Brad - http://bkcustomdzn.blogspot.com/ - @bkcustomdezign
Leduc, James - http://jamesleduc.blogspot.com/ - @JamesLeduc313
Marymee, Carla - http://learningoutsidelines.blogspot.com/ - @learn_outside
Miller, David - http://futbolfan442.blogspot.com/ - @footy_fan2012
Socin, Mary - http://craftykritter.blogspot.com - @craftykritter
Spavale, Justin - http://crazedhckyfan.blogspot.com/ - @CrazedHckyFan
Taveggia, Jonathan - http://jtgaming87.blogspot.com - @JTgaming87
Taylor, Jeremy - http://fntcyftballguy.blogspot.com/ - @FntcyFtBallGuy
Vollmer, Ana - http://cr8ivecrafts.blogspot.com/ - @Cr8Crafts
Walker, Lance - http://sportstalkdet.blogspot.com - @sportstalkdet

FALL 2012 - What's Due and When

Welcome to Social Media Strategy for Business! 

What's Due on October 10th, 2012:  

a. ) Come to class with your blog topic in mind!

NO CLASS ON OCTOBER 17TH....Lauren will be in San Diego

What's Due on October 17th, 2012:

a.) Email Lauren your Blog URL and Twitter Handle

b.) Your blog should be live

c.) Your first blog post should be written and posted

d.) You should have tweeted twice

e.) You should be following Lauren on Twitter for test hints (@LaurenZiskie)

What's Due on October 24th, 2012: 

a.) You should have blog post 2 and 3 posted

b)  You should have tweeted four times

c.) Come to class with your current event

Week 8 Update!

Hi Everyone,


Grades
Grades are finished. You should have received both Current Events 1 & 2 grades via email or handed back to you. If you haven't, please see me. Undergrads, your presentations have been graded and will be handed back tomorrow.

What's due?
Tomorrow current event #3 is due tomorrow 5/22/12.  By tomorrow, you should have 6 blog posts completed. Grad students, your 8 page papers are due on week 9 5/29/12.

Coming Up
Your exam is quickly approaching on week 10. Some hints will be tweeted out soon. So keep a watch out on my Twitter. :-)  Your Personal Branding Projects (PBP) are also due on week 10. Please follow the directions on your rubrics for how to submit your projects for grading.

Any questions, let me know (via Twitter or Text of course ;-)

~Lauren

Hello from Los Angeles!!!

Hi Everyone,
Each of you should have received blog feedback from me via email. Please let me know if you have any questions. Current event grades will be handed out on Tuesday. Just a heads up, for next week class we will be changing rooms. There is a tax professor who needs to use our room to give an exam, so we will be having class in room 106. There should be a sign posted Tuesday as a reminder, but in case there is not remember to go to room 106.

Have an amazing weekend everyone! See you Tuesday! :-)

~Lauren

Hello from Orlando!

Hey Everyone!
I fixed the hyperlinks to everyone's blogs. If I don't have your blog URL or Twitter Handle yet, please email it to me asap. Also, thanks to everyone who turned in your current event. I will be emailing blog feedback over the next couple days so please be on the lookout! :-)

Thanks! Have an amazing day!

~Lauren

Spring Semester Blog URLs & Twitter Handles

Babecki, Matthew E. - http://golfcrazehelp.blogspot.com/ - @GolfCrazeHelp

Bertges, Nicole T - http://justagirlinthed.blogspot.com/ - @JustAGirlinTheD

Blender, Anita H. - http://yogahipster.blogspot.com - @yogahipster

Boehler, James E. - http://filmnerdalert.blogspot.com/ - @FilmNerdAlert

Caldwell, Tammy L. - http://movie-faces.blogspot.com - @movie_faces

Chetcuti, Daniel J. - http://fullcirclelifestyles.blogspot.com/ - @fullcirclelifes

Cooper, Andrew - http://sportsinthe313.blogspot.com - @sportsinthe313

Costello, Nancy L. - http://questbridgeparent.blogspot.com - @questparent

Croskey, Brenda L. - http://sarcoidosis-and-me.blogspot.com- @sarcoid_and_me
Doppke, AJ - http://driveonall4.blogspot.com/ - @DriveOnAll4

Ferguson, Tracy - http://tracysfoodfavs.blogspot.com - @tracysfoodfavs

Fisher, Jeff - http://thatttmguy.blogspot.com/- @That_TTM_Guy

James, Eric R. -

Jenkins, Erricka - http://passhoenate.blogspot.com/ -@PasSHOEnate 

Lomasney, Carol K. - http://acreativelysimplelife.blogspot.com/ - @ACreativelySmpl

MacNear, Terri M. - http://terriinthefastlane.blogspot.com - @T_InTheFastLane

Medvedik, Timothy - http://moviequotecabinet.blogspot.com/ - @Movie.Q.Cabinet

Piontkowski, Katy L. - http://myfenderbender.blogspot.com/ -  

Schwandt, Ben - http://skatethed.blogspot.com/ - @skatethed

Sherman, Lisa - http://beermemichigan.blogspot.com/ - @BeerMeMichigan

Smith, Heather J. - http://decorsmith.blogspot.com/ - @DecorSmith

Spasoska, Diana - http://aroundthe-globe.blogspot.com/ - @aroundthe_globe

Spranger, Jason M. - http://notimeworkouts.blogspot.com/ - @NoTimeWorkouts

VanSteenkiste, Andrew R. - http://2012tigerstalk.blogspot.com/ - @2012TigersTalk

Walters, Cameron P. - http://beardlesscaveman.blogspot.com/ - @beadlesCaveman

Wasser, Jeffrey  - http://pyourvision.blogspot.com/ - @PyourVision
Williams, Marjo - http://sowdetroit.blogspot.com - @sowdetroit

Sunday April 8, 2012

Hello Everyone!
I hope each of you has enjoyed the weekend! Class WILL BE held this Tuesday, April 10th 2012. Erin Janda Rawlings will be teaching class for me while I'm away on business. She is a professional mommy blogger (also known as lifestyle blogger). Here's a link to her blog: http://mommyonthespot.blogspot.com/

During Tuesday's class, you will touch on the power of blogging, you will analyze different blogs and look for what is good/bad about certain layouts and features, discuss how to increase your blog traffic and subscribers, and how to write a compelling and engaging blog post. After the lecture, you will head down to the computer lab to learn how to set up your blog, add widgets into the blog, and how to set up a Twitter account.

If after class, you're still struggling setting up your blog or twitter account, please feel free to reach out to me on my cell phone. Leave a message if I don't answer and I will do my best to get back to you in the evening during my travels. I return home Sunday April 15th, 2012.

Lastly, once you have your blog URL and Twitter handle created, please email both of those over to me in ONE email with the subject line:  FIRST NAME_LAST NAME - Blog & Twitter.

Thanks again! I'm looking forward to a great semester!

~Lauren :-)

 

Week 8 Update

Hey Class,
Just a heads up, I forgot to mention that I will be out of the country traveling from March 1-5. I will not have access to email, and probably very limited access to Twitter. I return Monday evening and will see each of you Tuesday! If you have any questions, please reach out before Thursday or ask your team members.

Have a great evening!

~Lauren :-)

WEEK 2 - Blogs & Twitter Handles

Abdulridha, Azal - (@greaterdetroit) - http://greaterdetroit.blogspot.com/
Arnold, Marybeth - (@discovertheD) - http://discoveringthed.blogspot.com/
Baker, Amanda - (@ABeautyBox) - http://abeautyboxblog.blogspot.com
Belisle, Shawn - (@walkervillebuzz) - http://walkervillebuzz.blogspot.com/
Bellow, Caleb - (@speakingnervous) - http://speakingnervous.blogspot.com/
Brettin, Jeremie - (@pocketrocketAA) - http://pocketrocketaa.blogspot.com/
Clary, Courtney - (@wheresmymotrin) - http://wheresmymotrin.blogspot.com
Cruz-Suarez, Marisol - (@marisol4kids) - http://marisolforkids.blogspot.com/
Doku, Armando - (@myexbooksdotcom) - http://myexbooks.blogspot.com/
Endress, Anthony - (@DetSide) - http://detroitsideproject.blogspot.com/
Fahey, Patrick- (@detFantasyFball) - http://detroitfantasyfootball.blogspot.com/
Harris, Lauriann - (@LivinEggless) -  http://livineggless.blogspot.com/
Hill, Joseph - (@JThrillSports) - http://jthrillsportszone.blogspot.com/
Huffman, Todd - (@dpmover) - http://dpmover.blogspot.com/
Kakou, Vinecla -(@FashionBook123) -  http://fashionbook123.blogspot.com/
Kosal, Natalie - (@HeartUrLife18) - http://heartyourlife18.blogspot.com/
Lafata, Michael - (@mikebites) -  http://mikebites.blogspot.com/
LaMothe, Jeffrey - (@cityrockbuilt) - http://thecitythatrockbuilt.blogspot.com/
Mansour, Renell - (@simplypositive2) - http://www.simplypositive.net/
McKinney, Scott - (@scottymcskinney) - http://scottymcskinney.blogspot.com
Okerstrom, Justin - http://miharvest.blogspot.com/
Okunola, Florence - (@book_gurl) - http://booksclan.blogspot.com/
Pearcy, Vickie - (@granddogheaven) - http://granddogheaven.blogspot.com//
Qureshi, Mukaddem (@everythingsportsmq) - http://everythingsportsmq.blogspot.com/
Roehr, Chelsea - (@breathefashion1) - http://breathelivefashion.blogspot.com
Sayed, Sarwat - (@HighEndTalk) - http://www.highendtalk.blogspot.com/
Schultz, Katie - (@KTintheD) - http://ktinthed.blogspot.com/
Socha, Kimberly - (@kimbertravels) - http://kimbertravels.blogspot.com/
Yu, Ryan - (@Motivated2cut) - http://motivated2cut.blogspot.com/

WEEK 1 -- Welcome to Social Media Strategy for Business!

Hello Walsh Marketing Students!

My name is Lauren Ziskie, and I will be your instructor this Winter semester. Meet Zoe. She is my English Bulldog puppy who you will be hearing lots about! :-)

Welcome to Social Media Strategy for Business!  The ultimate goal of this course is to be able to show a potential employer that you truly "get" and understand social media, content creation, and how to set goals and measure success.

This is the class blog. You will come here each week to see what's due, check for classroom announcements, and lastly to access links to your classmates' blogs/twitter handles. Please save this blog URL to your favorites.

Thanks! Have a great evening!

~Lauren Ziskie

Submitting Your Personal Branding Project

When submitting your personal branding project, please:

a.) Connect with me on LinkedIn by searching my email address lziskie[at]social-lift.com
b.) Email me your content calendar in excel format to lziskie5228[at]mail.walshcollege.edu
c.) Email me a word doc with screen shots of 3 connections/relationships you've made using social media
d.) Email me a word doc with screen shots of your blog traffic analytics...I'm looking to see how successful you were at driving traffic to your blog.
e.) Email me a link to your branded FB Fan Page. I'm looking to see that you used it by posting on the wall, and uploading pictures to an album.

***All items are due at 6pm on Week 10. No late work will be accepted.

Any questions, let me know! Thanks.

~Lauren

Looking Ahead...what's due.

Hi Everyone,
Just an update and a recap.

DUE WEEK 8 -
a.) Blog Post 6
b.) 1 response to classmate
c.) 2x Tweets
d.) No current event.

WEEK 9 - NO CLASS (work on team presentations)
Blog post 7 is still due!!!! This will be your last and final post for your PBP.
No current event, no tweets, no responses.

DUE WEEK 10 -
a.) Grad Student Papers
b.) Quiz 2 on Socialnomics
c.) Personal Branding Projects
d.) Current event

Week 11---
Team Presentations!

Due Week 7

Hi Everyone!
I hope you all enjoyed your weekend. Due tomorrow is the following items.

a. Current Event
b. Blog Post 5
c. 1 response to classmate
d. 2x Tweets
e. Partner Presentations

See you all tomorrow! :-)

Due Week 6

Hello!

Just to clarify, here is what is due next week:

 

a. Blog post #4

b. Response to 1 classmate

c. 2 tweets

d. Case Study PPTs (for those groups who go next week)

 

***NO CURRENT EVENT***

 

Thanks! Enjoy your weekend.

 

~Lauren

Personal Branding Project Update

A couple items to review:
a.) Last week I provided everyone with feedback for their blog. Make sure you implement the feedback changes in the next couple days.
b.) Make sure when a classmate or someone asks you a question on your blog, that your responding to it. Remember the goal of social media is to facilitate two-way conversation. What fun is it to talk to yourself? ;-)
c.) Also by now you should have a picture up on your twitter account. If you don't I suggest you add one right away! You need to brand yourself. No one likes talking to a logo.

Tomorrow we will have an hour blocked off for team time. Make sure you come prepared with research on your company, a laptop, and creative ideas! Have a great night. See you all tomorrow!

Class Twitter Handles

Matthew Boji - @letstalkcarz
Nicole Bonneville – @crazytieevents
Ryan Brisse - @ChrisRoadSide
Anthony Couwlier – @ServerAnthony
Brendan Cunningham- @CommishBrendo
Pamela Elgharably – @wetpaintdrip
Ashley Faller – @wheresashley1
Anthony Ferruzzi - @TFerruzzi
Michael Gjonaj - @DETIndieStage
Arlissa Henry - @arlissa2
Wendy Kinkade – @DsnyScrapGrl
Mark Poston - @DiningWithMark
Lesia Pyszniak – @CrockPotLesia
Khiloud Rashed - @InfoTechInBusin
Stephen Richardson – @amazingreef
Deborah Scheetz - @sportsindetroit
Michael Stepetic – @louispizza
Tyra Thomas - @delightful_dish
Dejan Trajkovski - @BarcaDan
Anthony Vitale - @ThatsWhereIGo


If yours isn't up here yet, please email me asap! Thanks.

MKT 5-453 Student Blog Roll

Matthew Boji - http://letstalkcarz.blogspot.com/
Nicole Bonneville - http://crazytieevents.blogspot.com/
Ryan Brisse - http://chrisroadsidestand.tumblr.com/
Anthony Couwlier - http://serverchronicles.wordpress.com/
Brendan Cunningham- http://thecommishbrendo.blogspot.com/
Pamela Elgharably - http://wetpaintprojects.blogspot.com/
Ashley Faller - http://whereisashleynow.blogspot.com/
Anthony Ferruzzi - http://planetoftheapps.tumblr.com/
Michael Gjonaj - http://detroitindiestage.tumblr.com/
Arlissa Henry - http://ahnaturalbeautytips.blogspot.com/
Wendy Kinkade - http://www.mousepaperscissors.blogspot.com/
Mark Poston - http://diningwithmark.blogspot.com/
Lesia Pyszniak - http://letscrockittonight.wordpress.com/
Khiloud Rashed - http://businessinfotech.tumblr.com/
Stephen Richardson - http://amazingreef.blogspot.com/
Deborah Scheetz - http://sportsindetroit.tumblr.com/
Michael Stepetic - http://louispizza.blogspot.com/
Tyra Thomas - http://delightfuldishes31.blogspot.com/
Dejan Trajkovski - http://barcanation.tumblr.com/
Anthony Vitale - http://thatswhereiwannago.blogspot.com/